A night of international laughter.


Bell's Comedy Club


Brand Strategy
Visual Identity

Stephen Bell is a talented stand-up comedian who’s booked most days of the week. Under the name ‘Bell’s Comedy Club’, he organizes his own international comedy nights every two weeks. His shows are getting more and more attention and his fan base is growing. So he came to us to help him increase recognizability across all communications.

We created a brand identity that is simple, fun, and slightly variable. Elaborating on the fact that ‘Bell’s Comedy Club’ is a different experience every night with a familiar quality. The data showed that there is a growing number of returning visitors. We can conclude that we’ve helped ‘Bell’s Comedy Club’ to stand out from the (laughing) crowd.

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