Topcast media

The new frontier in the Dutch podcast industry.

Client

Topcast Media

Services

Positioning
Brand strategy
Brand identity
Brand design

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Premium content.

A new podcast label focussing on high quality productions.

Creators first.

Topcast creates a healthy foundation for creators to flourish and progress. Giving them the freedom to innovate.

A solid and humble identity.

fffunction designed Topcast's flexible brand identity to elevate individual podcast brands and be recognisable across platforms.

In order to mature, the podcast industry needs more than just quality content. By creating sustainable revenue models, growing new relations and attracting brands, Topcast builds the foundation the industry needs. It is exactly that foundation, that plays a leading role in the brand identity. Always placed in the bottom, the growing bar references this solid foundation, and sets the stage for the message that matters. The complete identity inspires a new way forward, it is bold and ambitious, and welcomes the industry at large.

The strategy behind Topcast is as daring as it is exciting. Topcast Media strengthens the connection between listeners and creators by uplifting the content across platforms and giving it a valuable place in our daily lives.

While technology is evolving, entertainment and its use is redefining the role audio plays in our daily life. With years of increasing screen time, the downfalls become clearer to us. Topcast is investing in audio first, giving us the ability to become handsfree and experience new forms of entertainment.

We are very pleased with our collaboration with fffunction studio and their translation of our vision into a convincing brand strategy and story.

Stan Steeghs - Commercial Director Topcast Media

Interested in our way of work? We truly hope so :)